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Great New Nikon Ads: Facial Detection


Nikon has this new series of ads for their S60 model of digital camera. The tagline is “The Nikon S60. Detects up to 12 faces.” It’s really quality marketing: it’s simple and it gets the point across well. Well done.

Ad Info:
Agency: Euro RSCG, Singapore
Photographer: Jeremy Wong
Executive Creative Director: Charlie Blower
Creative Director: Victor Ng
Art Director: Lee Hsueh Ling
Copywriter: Victor Ng, Stephen Kyriakou

Check out full size images of all three ads: