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Socialism in the EU: BAN SEXY ADS, BAN EVERYTHING!

dolce-gabbana-ad-sexist.jpg

One more reason that the EU freaks hate freedom: Some of them want to take a “zero tolerance” approach to sexist advertisements. Any time I hear the words zero tolerance, it gives me the willies, in any situation.

Anyway, various women’s rights groups and Members of European Parliament (MEPs) are suggesting guidelines and regulations which would end any type of advertising that portrayed women as sex objects or reinforced gender stereotypes.

So instead of letting people decide for themselves what advertisements entice them to purchase goods, a government body has to do it for them? Apparently people in the EU are too stupid to know what they want, they need to have it dictated to them. In the United States, if people don’t like an ad, we boycott the product, and they company changes the ad. EU peeps can’t handle that?

This reinforces my belief that all the men and women with any moral fortitude came to America long ago, leaving only whimpering sheep in Europe.

It’s kind of like banning delicious cookies because they’re bad for your health. Shouldn’t people decide on their own if they want to eat the delicious cookies? Pretty soon, the EU will be a land of sexless commercials and bland baked goods, or as I like to call it…NAZI GERMANY!

So what do you think AdSavvyites? Should sexist ads should be banned anywhere? Or should people decide for themselves?

4 comments

1 Rhett Soveran { 09.05.08 at 10:47 am }

This specific ad isn’t sexist. This ad depicts a man forcefully holding down a woman in a sexual pose, while his friends watch. I would not promote censorship in art, but I think I would suggest that advertising is not art. There is a context for advertising that there is not in art. You are explicitly selling something (and often more than a product) and in this case I think a large portion of the public would understand this ad as borderline rape.

Frankly, if it were me, I would be ashamed to support this type of material.

2 Aaron Beard { 09.07.08 at 8:51 pm }

Great! Punch that Jack author in the face for me

3 Mary { 10.01.08 at 10:40 am }

The models are probably all gay anyway. It’s an advert, it’s designed to catch your attention. Seriously some people have got to lighten up. Advertising should be fun, she looks like she’s enjoying it!

4 Michelle { 10.13.08 at 1:01 pm }

Obviously, this ad was banned because it looks like a borderline gang rape…and I can protest it without even mentioning the objectification of women.

So basically, Mary’s saying that she looks like she’s enjoying a borderline gang rape. Mary, do you enjoy gang rapes too?

Here’s the problem with ads like this: when anyone or anything is consistently depicted in a certain manner, people tend to view those people or those things in that manner.

To keep things simple, let’s just stick to women (although this phenomenon can be extrapolated to almost everything else…that’s what advertising is all about, getting you to associate something with a specific feeling).

In this particular ad, it looks like a woman is surrounded by men getting ready to run a train on her (or just have several guys watch her have sex…is either one any better?). The best thing about it is that as Mary puts it “she looks like she’s enjoying it!” If she looks like she’s enjoying this, and people constantly see ads like this that depict women enjoying it, then they will start to think that women enjoy it…and besides Mary, women don’t really enjoy it.

Now, you’re probably saying to yourself “other people might be stupid, but I don’t get influenced by things like that!!!” This is called the third party effect, which basically means that everyone says that.

So shut it.

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