Comments on: 8 ways it could have been even hotter: the Victoria’s Secret Super Bowl commercial starring Adriana Lima http://www.adsavvy.org/victorias-secret-super-bowl-commercial/ ads that turn you on Wed, 27 Jan 2010 19:12:49 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: TELVISION spy http://www.adsavvy.org/victorias-secret-super-bowl-commercial/comment-page-1/#comment-12 TELVISION spy Thu, 21 Feb 2008 11:30:42 +0000 http://www.adsavvy.org/victorias-secret-super-bowl-commercial/#comment-12 Their's rules on what they can show at set times, night time is more relaxed then evening. The super bowl is the exception, where all or most ads have to be somewhat family friendly especially after the Janet Jackson incident. They probably also wanted to run the ad at varying times so they had to tone it down a notch so it could be played at other times besides just that once during super bowl. Also the product isn't targeted at young men. Their’s rules on what they can show at set times, night time is more relaxed then evening. The super bowl is the exception, where all or most ads have to be somewhat family friendly especially after the Janet Jackson incident. They probably also wanted to run the ad at varying times so they had to tone it down a notch so it could be played at other times besides just that once during super bowl.

Also the product isn’t targeted at young men.

]]> By: Ahmed Bilal http://www.adsavvy.org/victorias-secret-super-bowl-commercial/comment-page-1/#comment-10 Ahmed Bilal Wed, 20 Feb 2008 11:39:18 +0000 http://www.adsavvy.org/victorias-secret-super-bowl-commercial/#comment-10 Good points. Perhaps they were playing the subtle card? It does seem criminal though, considering her 'regular' work. Good points.

Perhaps they were playing the subtle card?

It does seem criminal though, considering her ‘regular’ work.

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