Lewis Hamilton = Anticipated Advertising?

Lewis Hamilton, the fantastic British formula 1 driver, has starred in a new television commercial for the Abbey bank. This is a first in my experience. An advert people are talking about before they see it, such is his celebrity appeal I guess.

The TV ad shows a model kit being assembled for a McLaren Formula One car, along with Lewis, the driver. In the end Hamilton comes to life and drives off.

It’s so new I don’t seem to be able to find it on YouTube yet, but you can watch the “making of” here.