(NSFW) Naked Is The New Black: Selling Clothes With Nudity

A few months ago I wrote some words about American Apparel’s style of advertising, and how I think they’ve really tapped in to our collective idea of what’s sexy in the internet-pron age. That porn chic style of advertising has been serving them well so far, and just recently, they turned it up a notch and released a few ads with actual nudity. Now, I’m the first to say that some of AA’s original ads were actually more sexually explicit than an image of a woman’s nipple, but it’s still a line, and they’ve crossed it. Whether this will be a positive or a negative for them is still in question.

However, they’re not the only ones flaunting bewbz these days. The skin is spreading. Urban Outfitters has much less clothing on the models than usual in it’s newest catalog. But they’re still shooting in that hazy, soft-focus sepia that we’re so used to, so they can’t say they’re all that cutting edge just yet. Read on to see some pictures of the naked bodies selling clothes:

Currently, two websites are running AA’s nude ads – Debauchette and Reverse Cowgirl.

But AA and UO aren’t the only flashers in the fashion industry right now. I don’t have many concrete examples, but I swear it’s getting a lot more naked around here. The fashion shows seem much more nippely than usual and the fancy artfreak fashionistas seem to be publishing more skin than I remember seeing before. One example: Gravure Magazine’s black-and-white, 28-page spread of naked hot bodies. I sense a trend.

some of the American Apparel ads:

pics from the Urban Outfitters catalog:

and a few of Gravure Magazine’s noodz: